The emotion system
The Empathy Atlas emotion wheel
Six core emotions expand into nuanced feeling words. Three map straight onto the brand — joy is sky, contempt is gold, anger is crimson — so stories, maps, and charts all speak one color language.

Happyjoy, hope, delight · Sky
Surpriseawe, moved, startled
Disgustcontempt, repelled · Gold
Fearfulscared, anxious, insecure
Angerfurious, frustrated, hurt · Crimson
Sadnessgrief, lonely, despair
The core interaction
Feeling, on the map
Every word is colored by the emotion it carries and sized by how often it was shared. Tap a word to follow it toward the stories behind it.
